Addvalue Technologies Ltd (Addvalue) respects your privacy and is committed to protecting your personal data.  This Privacy Statement (together with our Terms of Use and Cookie Policy) sets out the basis on which any personal information we collect from you or that you provide us arising from or via the Addvalue website (website) will be processed by us. Please read the following carefully to understand our views and practices regarding your personal information and how we will treat it.


Addvalue is the controller and responsible for your personal data (collectively referred to as Addvalue, “we”, “us” or “our” in this Privacy Statement).

This Privacy Statement is issued on behalf of the Addvalue Technologies Ltd and/or its affiliates in Singapore and/or other countries so when we mention “Addvalue”, “we”, “us” or “our” in this Privacy Statement, we are referring to the relevant company in Addvalue responsible for processing your data. Addvalue is the controller and responsible for this website.

We have a data protection officer (DPO) who is responsible for overseeing questions in relation to this Privacy Statement. If you have any questions about this Privacy Statement, including any requests, please email to


This website may, from time to time, contain links to and from the third-party websites, clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statement or policies. We encourage you to check these policies before you submit any personal information to these websites.


Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store and transfer different kinds of personal data about you which we have grouped together follows:

  • Identity Data includes (first name, last name, username or similar identifier, title, date of birth and gender).
  • Contact Data includes (billing address, delivery address, job title, department and company, email address, fax and telephone numbers).
  • Shareholder/ Investor Data (includes personal identification number, nationality, address, email address, fax and telephone numbers when you own Addvalue’s equity)
  • Financial Data includes (bank account and payment card details).
  • Transaction Data includes (details about payments to and from you and other details of products, solutions or services you have purchased from us).
  • Profile Data includes (your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses).
  • Usage Data includes (information about how you use our website, products, solutions and services).


We use different methods to collect data from and about you including through:

Direct interactions. You may give us your Identity, Contact, Shareholder/ Investor and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise.

This includes personal data you provide when you:

  • subscribe to our products, solutions or services;
  • providing us with a business card
  • subscribe to enewsletter
  • purchase Addvalue’s stock via your securities agent, broker
  • request information to be sent to you;
  • register to Addvalue’s webinar;
  • enter a survey; or
  • give us some feedback.

Online technologies or interactions. We use Google Analytics to track and analyze our web traffic. We do not have access to the information collected by Google apart from what is displayed in our Google Analytics portal. The information collected by Google may be linked to your Google account if you’re signed in. Google may also collect information relating to your internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this website: Please read Google’s Privacy Policy for more information on how your data is collected and used: Please also see our Cookie Policy for further details


We will only use or disclose your personal information for the purposes for which you provided that information, for the purpose of providing our services, conducting our business, communicating with you and complying with legal obligations. We will also use your personal information to communicate with you with respect to mandatory communications, such as notification letters, billing reminders, information on technical issues and announcements. If you have contacted us and request a response, we may share your personal information with Addvalue’s partners to enable an adequate response is given to your enquiry with your consent.

We will use your data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract.

We will use your personal data where it is necessary

We may have to share your personal data with the parties set out below

  • for compliance with a legal or regulatory obligation that we are subject to;
  • for our delivery and to our partners, suppliers of hardware or software; or
  • as part of a corporate transaction such as a merger or sale of assets.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.


You can ask us to stop sending you marketing messages at any time by contacting us at any time. Where you request to opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of a product, solution or service purchase or subscription, warranty registration, or other transactions.


You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. For more information about the cookies we use, please see our Cookie Policy.


We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please Contact us.

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.


We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.


We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

We generally rely on personal data provided by you (or your authorised representative). In order to ensure that your personal data is current, complete and accurate, please update us if there are changes to your personal data by informing us at


We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

We will retain the minimum amount of data required for us to supply you with relevant marketing content or in performance of a contract that we have entered into.

Should you no longer do business with us please notify us so that we can remove your data.

You may contact our Data Protection Officer if you have any enquiries or feedback on our Personal Data protection policies and procedures or wish to withdraw your consent to any use or disclosure of your Personal Data as set out in this Privacy Statement.

Email to or write in to:

Data Protection Officer
Addvalue Technologies Ltd
202 Bedok South Ave 1
#01-11, Singapore 469332


You may send in your request to ask what information the company holds about you. We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.